Agenda

Pre-Conference Workshop: Monday, May 12, 2020

1:00-4:30pm

Half Day Workshop
Advertiser’s Crash Course in Affiliate Marketing

Geno Prussakov, Conference Chair, Affiliate Management Days (@ePrussakov)

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Day 1, Tuesday, May 13, 2020
8:30-9:00am	Registration & Networking Coffee
9:00-9:15am	Conference Chair Welcome Remarks Geno Prussakov, Conference Chair, Affiliate Management Days (@ePrussakov)
9:15-10:15am	KEYNOTE PANEL “The Future of Affiliate Marketing” Duncan Popham, Managing Director, Total Digital (@hpops) (Moderator) Kevin Edwards, Strategy Director, Affiliate Window (@AffWin) Dan Cohen, Regional Director, UK & Ireland, Tradedoubler Helen Southgate, Managing Director, affilinet UK Florian Gramshammer, UK Country Manager, Commission Junction Stephen Kerin, Managing Director, Webgains
10:15-10:45am	Exhibits & Morning Coffee Break
10:45-11:30am	“Omni-Channel Marketing in the Affiliate Space” Eleanor Pickering, Head of Advertiser Development, Commission Junction Richard Lane, Head of Publisher Development, Commission Junction
11:30-12:15pm	“Challenges in Affiliate Marketing Measurement” Anastasia Mariussen, Associate Professor, Oslo School of Management (@AMariussen)
12:15-1:15pm	Lunch
1:15-2:00pm	“It’s Behind You! Finding the Value of Affiliate Marketing Behind Last Click” Sandra McDill, VP Global Account Management, TagMan (@SandraLMcDill)
2:00-2:45pm	GENERAL SESSION - PANEL DISCUSSION “Understanding Your Affiliates: Getting the Most from Different Publisher Types” Duncan Popham, Managing Director, Total Digital (@hpops) (Moderator) Graham Jenner, Head of Partnerships, TopCashBack (@grahamjenner) Simon Bird, General Manager – International, Savoo (@simonwbird) Marie-Louise Abretti, Senior Commercial Manager, uSwitch George Bett, Senior Partnerships Manager, Found
2:45-3:15pm	Exhibits & Afternoon Break
3:15-4:00pm	“Work With Networks or Opt For an In-house Affiliate Program?” Johan Zammit, Co-founder & Chief Product Officer, NetRefer (@johanzammit)
4:15-5:00pm	“Affiliates, APIs & You” Keith Posehn, President, Zorz LLC.
5:00-5:45pm	“Affiliate Retention Campaigns: Don’t Let Affiliates Leave Your Program” Cristian Miculi, Senior Affiliate Marketing Manager, Avangate (@stere)
5:45-6:45pm	Networking Reception

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Day 2, Wednesday, May 14, 2020
8:30-9:10am	Registration & Networking Coffee
9:10-9:15am	Conference Chair Morning Remarks Geno Prussakov, Conference Chair, Affiliate Management Days (@ePrussakov)
9:15-10:00am	GENERAL SESSION - PANEL DISCUSSION “Crossing the Pond: Growing Affiliate Programs in Europe vs. U.S.” Robert Glazer, Founder and Managing Director, Acceleration Partners (@AffiliateMgr) (Moderator) Oliver Roup, CEO & Founder, VigLink (@ORoup) Gavin Male, Managing Director, R.O.EYE Jay Radia, Founder and Managing Director, Yieldify Mark Walters, Managing Director, Affiliate Window
10:00-10:15am	Sponsor Presentation
10:15-10:45am	Exhibits & Morning Coffee Break
10:45-11:30am	“How Affiliates Rip You Off: 7 Case Studies of Affiliate Fraud Exposed” Chong-Min Hong, Director, www.e-Prospects.com
11:30-12:15pm	“The Birth of Multi-Attribution” Simon Hofmeister, Account Director & Client Strategist, Affiliate Window (@Hoffiliate)
12:15-1:15pm	Lunch
1:15-2:00pm	“Affiliate Marketing in Emerging Markets - 1 Million Conversions Later” Dorin Boerescu, CEO, 2Parale
2:00-2:45pm	“Affiliate Marketing: The Long and the Short of it” Daniel Lancioni, Senior Account Manager, Afilinet
2:45-3:15pm	Exhibits & Afternoon Break
3:15-4:00pm	“Paid Affiliates Are Happy Affiliates” Chen Amit, Co-Founder and CEO, Tipalti
4:00-4:45pm	“The Power of Mobile is in Bridging the Online and Offline World” Dan Cohen, Regional Director, UK & Ireland, Tradedoubler
4:45-5:00pm	Conference Chair Closing Remarks Geno Prussakov, Conference Chair, Affiliate Management Days (@ePrussakov)